Saturday, July 16, 2011
Children Predict the Future of Technology
Can children predict the future of computer technology? Recent research says yes.
Last year, Latitude, an international research and consulting firm asked 201 children from across the globe a simple question: “What would you like your computer or the Internet to do that it can’t do right now?” The children were asked to draw a picture in response. The study was aimed at targeting the first generation of “digital natives” and discovering their desires and expectations when it comes to technology. Despite the fact that the children ranged in age (from 5-12) and location (from South Africa to Chile and many countries in between) many of them echoed similar desires.
Read more on the Spark blog...
Labels:
kids,
marketing,
research,
technology
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment